Paddy Power sign
,

And they are under Starter’s orders …..

Whether or not you are into Horse Racing there is an undeniable buzz in the air in Prestbury, Cheltenham and Gloucestershire as The Festival approaches. The statistics surrounding the Cheltenham Festival are quite staggering, here are just…
Google, Google My Business

Pupil changing name of School to “Prison and Hell on Earth” is a lesson for all businesses

Hornsea School and Language College in East Yorkshire was recently "rebranded" on Google as Hornsea Prison & Hell on Earth. The temporary change perhaps unsurprisingly attracting national headlines.Behind this enterprising prank is a lesson…
20 questions ask yourself about your marketing
, ,

20 questions to ask yourself to understand whether your Marketing is working as well as it can be.

To say we live in interesting times is an understatement. Uncertainty around the world of politics, our relationship with Europe and the economy are occupying our minds daily (if not hourly). Combine this with the fact that despite all the…
Pizza Hut launch new UK TV campaign

New Pizza Hut “Now that’s delivering” TV advert – what is there not to like?

Pizza Hut has launched a bold new TV advertising campaign (watch the advert here) with the ambitious aim of "owning" the UK pizza delivery market in 2019. An audacious aim perhaps, but you have to admire the advert - well you don't "have to",…
Predictions for Marketing in 2019

2019 – what is it likely to mean to the world of Marketing?

As one year draws to a close and another is just about to start, it is a good time to try and look forward to the next year and reflect on likely changes over the next 12 months and how these may impact on your marketing and priorities. In this…

Recruiting for your first Marketing person – some top tips

So you have decided that the time is right to recruit your first marketing person? Maybe the amount of marketing that your organisation undertakes has grown to a point where you consider you would be better off having a dedicated person. But…
,

Social Media – What’s New – 12/11/2017

It has been a busy week in the world of social media, as Jenny Jervis outlines in this week's update. Instagram Stat-attack Instagram Stories have now reached 300 million daily active users, which is up from 250 million for in June…
Social Media montage
,

What’s new in the world of Social Media

This is the first in a series of regular updates from Jenny Jervis on what's new or interesting in the world of social media. The Internet of things The Internet of Things is big news for social media marketers due to the increase of…
Gloucestershire Echo and Citizen to soon become a weekly title

The end of an era

It was with more than a little sadness we heard on Wednesday of the decision to stop publishing The Gloucestershire Echo and Gloucester Citizen as daily newspapers and instead to publish them as a weekly paper. Now to put this into context I…

What to do when Marketing goes wrong ……

In the ideal world, everything you ever do on the Marketing front will be a rip roaring success. But from time to time things can go wrong for even the best marketers - but then is the time for a calm head and to ask yourself some questions…