Data Management and GDPR

Good data and data management are one of the fundamental building blocks that are need to be able to carrying out a variety of different forms of marketing, particularly direct mail and email marketing. Good quality data is also key to being able to understand what is and what is not working.

We work with businesses on a range of data projects including:

  • Data reviews.
  • Data Management reviews.
  • Data cleansing.
  • Buying in external data.
  • Gathering data from prospects/clients.
  • Data segmentation.
  • Customer segmentation.
  • Lapsed customer reviews.
  • Recommending CRM systems.
  • Implementing CRM systems.
  • Introducing Marketing Management Information.

GDPR – Act now before it is too late

With the clocking down to the introduction of GDPR, we are getting a lot of enquiries from businesses looking for our help with their preparations. We can help with data mapping, data audits, staff awareness and marketing campaigns to encourage opt-ins. We also work with a number of legal experts and an HR Consultancy that can help you with the other aspects of GDPR.

Do you have the data that you need and is it in a form that you can use or helps you understand how your business is performing?

If you need help with your data or data management, then please contact us to see how we can help you.