20 questions to ask yourself to understand whether your Marketing is working as well as it can be.
To say we live in interesting times is an understatement. Uncertainty around the world of politics, our relationship with Europe and the economy are occupying our minds daily (if not hourly). Combine this with the fact that despite all the…
New Pizza Hut “Now that’s delivering” TV advert – what is there not to like?
Pizza Hut has launched a bold new TV advertising campaign (watch the advert here) with the ambitious aim of "owning" the UK pizza delivery market in 2019. An audacious aim perhaps, but you have to admire the advert - well you don't "have to",…
2019 – what is it likely to mean to the world of Marketing?
As one year draws to a close and another is just about to start, it is a good time to try and look forward to the next year and reflect on likely changes over the next 12 months and how these may impact on your marketing and priorities. In this…
Recruiting for your first Marketing person – some top tips
So you have decided that the time is right to recruit your first marketing person? Maybe the amount of marketing that your organisation undertakes has grown to a point where you consider you would be better off having a dedicated person. But…
Social Media – What’s New – 12/11/2017
It has been a busy week in the world of social media, as Jenny Jervis outlines in this week's update.
Instagram
Stat-attack
Instagram Stories have now reached 300 million daily active users, which is up from 250 million for in June…
What’s new in the world of Social Media
This is the first in a series of regular updates from Jenny Jervis on what's new or interesting in the world of social media.
The Internet of things
The Internet of Things is big news for social media marketers due to the increase of…
The end of an era
It was with more than a little sadness we heard on Wednesday of the decision to stop publishing The Gloucestershire Echo and Gloucester Citizen as daily newspapers and instead to publish them as a weekly paper. Now to put this into context I…
What to do when Marketing goes wrong ……
In the ideal world, everything you ever do on the Marketing front will be a rip roaring success. But from time to time things can go wrong for even the best marketers - but then is the time for a calm head and to ask yourself some questions…
You have a website, so what …………. next?
Our top 10 tips for making sure you make the most out of your website and what it can do for your business.
The chances are that if you are reading this and you either work in a business or run a business yourself, then that business will have…
Our Marketing predictions for 2017
As we approach 2017, here are our 12 predictions for the Marketing industry in 2017.
1. The percentage share of Marketing budgets devoted to some form of digital marketing will increase.
2. There will be a rush to make website https as…